30 minutes • Session 6 of 6
Key Elements of Data Storytelling – Session 6 of 6
Data storytelling is the process of translating data analyses into layman’s terms to influence a business decision or action. With the rise of digital business and data-driven decision making, data storytelling has become a much-talked-about skill often associated with the data science and analytics community. You will learn to employ tactics like the power of repetition, horizontal and vertical logic, and reverse storyboarding to ensure your story comes across clearly.
Included in this session, a 10-page PowerPoint on How to Craft a Data Story Narrative, a case study on how Steve Jobs used Data Storytelling and an exercise using your data from your Facebook Insights page to influence your customer’s behavior.